• Original research article
  • July 14, 2014
  • Open access

ASSOCIATIVE POTENTIAL OF THE BINARY OPPOSITION "LOVE-BETRAYAL" IN AMERICAN AND KABARDINO-CHERKESS LINGUOCULTURES AT THE PRESENT STAGE OF DEVELOPMENT (FREE ASSOCIATIVE EXPERIMENT)

Abstract

In the article the realization of the concepts "love / betrayal" and " лъагъуныгъэ / епцlыжыныгъэ " in American and Kabardino-Cherkess linguocultures by the material of free associative experiment is considered. The goal of the research is revelation of the peculiarities of the binary opposition "love-betrayal" conceptualization in national linguistic worldviews of languages of different systems (English and Kabardino-Cherkess). The main method of research is free associative experiment wherein 100 testees (50 Americans and 50 Kabardians) have taken part, the representatives of various age groups and social strata for whom English and Kabardino-Cherkess are native languages.

References

  1. Горошко Е. И. Интегративная модель свободного ассоциативного эксперимента. Харьков - М.: Изд. группа «РА-Каравелла», 2001. 320 с.
  2. Стернин И. А. Семантико-когнитивный анализ языка. Воронеж: Истоки, 2006. 226 с.
  3. Шейгал Е. И. Семиотика политического дискурса: монография / Ин-т языкознания РАН; Волгогр. гос. пед. ун-т. Волгоград: Перемена, 2000. 368 с.
  4. Jackendoff R. Language, Consciousness, Culture: Essays on Mental Structure. MIT Press, 2007. 101 p.

Author information

Diana Ruslanovna Borieva

Borieva Diana RuslanovnaPyatigorsk State Linguistic University

About this article

Publication history

  • Published: July 14, 2014.

Keywords

  • ассоциативный потенциал
  • свободный ассоциативный эксперимент
  • бинарная оппозиция
  • концепт
  • слово-стимул
  • ассоциаты
  • associative potential
  • free associative experiment
  • binary opposition
  • concept
  • stimulus word
  • associates

Copyright

© 2014 The Author(s)
© 2014 Gramota Publishing, LLC

User license

Creative Commons Attribution 4.0 International (CC BY 4.0)