Contents February 4, 2014 Open access 2014. Issue 3-1 All issues Top Varia WOMEN’S PRESS: TYPOLOGY, FORMATION, DEVELOPMENT N. S. Azizbekova REALISTIC TEXTURE OF AKHMEDKHAN ABU-BAKAR’S NARRATIVE “ANIDA” I. Y. Alikhanova E-LEARNING IN SYSTEM OF MODERN HIGHER EDUCATION A. L. Arkhangel'skaya O. M. Zhigunova GENRE-FORMATIVE TRADITIONS IN IVAN GONCHAROV’S “HAPPY MISTAKE” G. G. Bagautdinova HEADINGS SEMANTICS IN T. WILLIAMS’S DRAMATURGIC TEXTS A. G. Bagdasaryan ON ISSUE OF TRANSFORMATION OF ELECTRONIC MASS MEDIA FUNCTIONS IN MODERN SOCIETY B. Baiat N. V. Poplavskaya ON ORIGIN AND FORMATION HISTORY OF COGNITIVE LINGUISTICS A. V. Baidak PLAYING ACTIVITY IN CLASSES OF GERMAN LANGUAGE IN NON-LANGUAGE HIGHER EDUCATION ESTABLISHMENT (BY EXAMPLE OF TOPIC “STUDIES”) V. V. Bezzubova FEATURES OF SMS LANGUAGE E. A. Bezzubova PROJECTS IN TEACHING FOREIGN LANGUAGE (FROM EXPERIENCE OF WORKING WITH STUDENTS STUDYING “TOURISM”) E. P. Belkina ARTISTIC ANTITHESIS AS MEANS OF CREATING LYRICAL HERO’S IMAGE IN POETIC HERITAGE OF L. I. TOPCHII G. N. Bozhkova PATTERNS OF STYLISTIC COMPREHENSION OF NATURE DESCRIPTION: COMPOSITIONAL-SPEECH FORM “STATIC DESCRIPTION” AND COMPOSITIONAL-SPEECH FORM “DYNAMIC DESCRIPTION” A. A. Borisov ON PERSPECTIVES OF METAPHORIC MEANINGS STUDYING N. Y. Borodulina LINGUISTIC AND LOCAL HISTORY ANTHROPONYMIC TEACHING AID FOR FOREIGNERS AS SOURCE OF BACKGROUND KNOWLEDGE ABOUT RUSSIA N. V. Bubnova WEB-ENVIRONMENT INFLUENCE ON DOCUMENT TEXT E. P. Butorina ARTISTIC STYLE – DISCOURSE – DIALECT Y. P. Vyshenskaya FIGURATIVENESS AS SEMANTIC COMPONENT OF EXPRESSIVITY IN EMOTIONAL AND EXPRESSIVE SENTENCES IN TATAR AND FRENCH LANGUAGES A. K. Gizatullina ON SOME MECHANISMS OF CONSCIOUSNESS CATEGORIES FORMATION C. G. Gogichev PERSON-ACTIVITY APPROACH IN STUDYING FOREIGN LITERATURE AT SCHOOL (FAIRY-TALE BY E. T. A. HOFFMANN “THE GOLDEN POT”) G. A. Golikova LANGUAGE SPACE IN TEXTS BY HERMANN HESSE L. V. Guba PRAGMATIC REALIZATION OF IMPERATIVE CATEGORY IN FRENCH DISCOURSE (BY EXAMPLE OF SPEECH ACTS OF ORDER AND COMMAND) E. V. Erofeeva ON RESEARCH OF VERBAL PORTRAIT OF LITERARY TEXT AUTHOR: PRAGMALINGUISTIC APPROACH T. P. Zhuravleva LINGUISTIC IMAGE OF SCIENTIST AND TEACHER OF HIGHER EDUCATION ESTABLISHMENT (BY MATERIAL OF I. GREKOVA’S SHORT STORY “DEPARTMENT”) T. V. Il'ina E. V. Sidorova O. A. Shvetsova MAIN METHODS OF SPORTS TERMINOLOGY FORMATION IN TATAR LANGUAGE (BY EXAMPLE OF ICE HOCKEY TERMS) L. K. Ishkinina IMAGE OF AMERICA IN MICHAEL CHABON’S NOVELS O. B. Karasik TERMINOLOGICAL POLY-ASPECT FRENCH-RUSSIAN DICTIONARY OF EDUCATIONAL TYPE AS SPECIAL VOCABULARY ORGANIZATION WAY (BY EXAMPLE OF “ADVERTISING” SUBLANGUAGE) S. V. Kolyadko FAMILY OF WORDS WITH PEAK OҔUS “TO HIT, BEAT” IN THE YAKUT LANGUAGE E. P. Kopyrina PERSON’S DEIXIS AND ITS REPRESENTATION IN RUSSIAN AND CIRCASSIAN GOOD WISHES AND CURSES M. C. Kremshokalova AUDIO-VISUAL TEXT AS MEANS OF TEACHING WRITTEN TRANSLATION TO STUDENTS-LINGUISTS O. P. Kuzyaeva ABOUT EXPERIENCE OF WORKING OUT METHODS OF FORMING FOREIGN LANGUAGE LEXICAL COMPETENCE OF GYMNASIUM SENIOR STUDENTS WITH HELP OF DRAMATIZED ACTIVITY M. B. Kumpan PROCEDURAL-SYNERGETIC APPROACH IN RESEARCH OF PSYCHIC PROCESSES MENTAL STRUCTURES VERBALIZATION I. A. Kuprieva GRAMMATICAL STRUCTURE OF COMPLIMENT UTTERANCES BY MATERIAL OF ENGLISH AND RUSSIAN FICTION OF THE XX <sup>TH</sup>–XXI <sup>ST</sup> CENTURIES N. A. Kurakina EDITORIAL AS PEDAGOGICAL POLITICAL JOURNALISM GENRE (BY MATERIALS OF JOURNAL “LITERATURE AT SCHOOL” OF THE SECOND HALF OF THE 30S OF THE XX <sup>TH</sup> CENTURY) Y. V. Lazarev ACTUALIZATION OF STUDENTS’ CREATIVE POTENTIAL IN FOREIGN LANGUAGE CLASSES R. A. Latypov G. N. Komissarova E. O. Stetsenko VISUAL BEHAVIOR CODES AND MEANINGS ASSOCIATED WITH THEM: PROBLEM SETTING L. A. Mardieva “OLD MAGICIAN OF IMAGE PRECISION”: ARTISTIC PRINCIPLE OF WILHELM LEHMANN I. M. Mel'nikova CONDITIONS FOR SUCCESS IN USING INFORMATION AND COMMUNICATION TECHNOLOGIES BY TEACHER OF LITERATURE L. A. Nazarenko UTTERANCE IN FICTION TEXT: ESSENTIAL CHARACTERISTICS M. G. Novikova G. U. ERGIS AND ISSUES OF YAKUT FAIRY TALE PLOTS SYSTEMATIZATION N. V. Pavlova INTERTEXT DIALOGUE IN N. S. GUMILEV’S POEM “PRODIGAL SON” E. A. Rad' ON CONFORMITY OF FOREIGN LANGUAGE SCIENTIFIC PUBLICATIONS OF FUTURE BACHELORS STUDYING ENGINEERING WITH INTERNATIONAL STANDARDS Y. V. Rozanova TEXTBOOK “MY FIRST STEP IN LINGUISTICS” AS MEANS OF FOREIGN LANGUAGE SPEAKER’S INITIAL PROFESSIONAL COMPETENCE FORMATION (PRE-UNIVERSITY STAGE OF TRAINING) O. I. Rudenko-Morgun A. G. Zhindaeva EVOLUTION OF MYTHOLOGEME WATER IN TRANS-URAL OLD BELIEVERS’ LEGENDS ABOUT TARASII’S SPRING E. V. Rychkova ON WORD-FORMATIVE ACTIVITY OF ADJECTIVAL SUFFIXES IN RUSSIAN DIALECTS OF TRANS-AMUR TERRITORY V. T. Sadchenko GENRE ORIGINALITY OF AYN RAND’S NOVEL “ATLAS SHRUGGED” IN MASS LITERATURE CONTEXT K. N. Salimova “RUSSIAN ENCYCLOPEDIA OF LIFE”... AND NOT ONLY: LINGUO-CULTURAL CONCEPT “LOVE” IN A. S. PUSHKIN’S NOVEL “EUGENE ONEGIN” L. M. Salimova LINGUISTIC ANALYSIS OF SPANGLISH FUNCTIONING IN MEDIA-TEXTS M. V. Solzhenitsyna VERBAL EVALUATION: COGNITIVE FOUNDATIONS OF EVALUATIVE MEANING FORMATION I. A. Solodilova STRUCTURAL FEATURES OF POEM “IN DARKNESS” BY GADZHANAN MADKHAV MUKTIBODKH L. A. Strel'tsova WAYS OF FORMING VERBAL CONSTRUCTIONS WITH PARTICLE «СЕБЕ» (“ONESELF”) IN RUSSIAN LANGUAGE S. V. Sukhov NON-SYSTEMIC WORD MEANINGS T. V. Timoshina PERIPHERY MORPHOLOGIC MEANS OF PERSONALITY FUNCTIONAL-SEMANTIC FIELD (BY MATERIAL OF YAKUT LANGUAGE) V. I. Kharabaeva METAPHORIZATION AND LANGUAGE GAME PROCESSES IN MUSICAL TERMINOLOGY SPHERE D. E. Khokhonin CONCEPT “HERO” IN ORTHODOX AND LUTHERAN CONSCIOUSNESS (BY MATERIAL OF TEXTS OF JOHN OF KRONSTADT AND J. H. WICHERN) A. A. Tsvetkova FEATURES OF PLOTS APPROPRIATION IN MODERN FRENCH AUTHORIAL FAIRY-TALES G. S. Chaikivskaya MEMOIR AUTOBIOGRAPHY AND AUTOBIOGRAPHICAL MEMOIRS: SIMILITUDE AND DISTINCTION OF NOTIONS T. Y. Cherkashina WORD FORMATION PATTERNS WITHIN FRAMEWORK OF COLLOQUIAL WORD-FORMATIVE FIELDS (BY EXAMPLE OF GERMAN EVERYDAY COLLOQUIAL SPEECH) N. S. Shavkun DOMINICAN-AMERICAN PROSE PECULIARITIES (BY MATERIAL OF J. DIAZ’S WORKS) R. E. Shkilev GROUP LINGUISTIC PERSONALITY OF HIGHER SCHOOL STUDENT: TYPICAL CHARACTERISTICS O. G. Shchitova S. L. Savilova STRUCTURAL-SEMANTIC PECULIARITIES OF GERMAN COLLOQUIAL VERBS FORMED BY CONVERSION FROM NOMINAL STEMS L. A. Yushkova DISAGREEMENT AS MOTIVE FORCE OF MODERN MASS COMMUNICATION (BY MATERIAL OF FRENCH MEDIA-BLOGS) N. V. Yavetskaya COGNITIVE-METAPHORICAL PALETTE OF TEXT (BY MATERIAL OF BLACK EARTH REGION WRITERS’ FICTION) I. A. Yaroshchuk
ON ISSUE OF TRANSFORMATION OF ELECTRONIC MASS MEDIA FUNCTIONS IN MODERN SOCIETY B. Baiat N. V. Poplavskaya
PLAYING ACTIVITY IN CLASSES OF GERMAN LANGUAGE IN NON-LANGUAGE HIGHER EDUCATION ESTABLISHMENT (BY EXAMPLE OF TOPIC “STUDIES”) V. V. Bezzubova
PROJECTS IN TEACHING FOREIGN LANGUAGE (FROM EXPERIENCE OF WORKING WITH STUDENTS STUDYING “TOURISM”) E. P. Belkina
ARTISTIC ANTITHESIS AS MEANS OF CREATING LYRICAL HERO’S IMAGE IN POETIC HERITAGE OF L. I. TOPCHII G. N. Bozhkova
PATTERNS OF STYLISTIC COMPREHENSION OF NATURE DESCRIPTION: COMPOSITIONAL-SPEECH FORM “STATIC DESCRIPTION” AND COMPOSITIONAL-SPEECH FORM “DYNAMIC DESCRIPTION” A. A. Borisov
LINGUISTIC AND LOCAL HISTORY ANTHROPONYMIC TEACHING AID FOR FOREIGNERS AS SOURCE OF BACKGROUND KNOWLEDGE ABOUT RUSSIA N. V. Bubnova
FIGURATIVENESS AS SEMANTIC COMPONENT OF EXPRESSIVITY IN EMOTIONAL AND EXPRESSIVE SENTENCES IN TATAR AND FRENCH LANGUAGES A. K. Gizatullina
PERSON-ACTIVITY APPROACH IN STUDYING FOREIGN LITERATURE AT SCHOOL (FAIRY-TALE BY E. T. A. HOFFMANN “THE GOLDEN POT”) G. A. Golikova
PRAGMATIC REALIZATION OF IMPERATIVE CATEGORY IN FRENCH DISCOURSE (BY EXAMPLE OF SPEECH ACTS OF ORDER AND COMMAND) E. V. Erofeeva
LINGUISTIC IMAGE OF SCIENTIST AND TEACHER OF HIGHER EDUCATION ESTABLISHMENT (BY MATERIAL OF I. GREKOVA’S SHORT STORY “DEPARTMENT”) T. V. Il'ina E. V. Sidorova O. A. Shvetsova
MAIN METHODS OF SPORTS TERMINOLOGY FORMATION IN TATAR LANGUAGE (BY EXAMPLE OF ICE HOCKEY TERMS) L. K. Ishkinina
TERMINOLOGICAL POLY-ASPECT FRENCH-RUSSIAN DICTIONARY OF EDUCATIONAL TYPE AS SPECIAL VOCABULARY ORGANIZATION WAY (BY EXAMPLE OF “ADVERTISING” SUBLANGUAGE) S. V. Kolyadko
PERSON’S DEIXIS AND ITS REPRESENTATION IN RUSSIAN AND CIRCASSIAN GOOD WISHES AND CURSES M. C. Kremshokalova
ABOUT EXPERIENCE OF WORKING OUT METHODS OF FORMING FOREIGN LANGUAGE LEXICAL COMPETENCE OF GYMNASIUM SENIOR STUDENTS WITH HELP OF DRAMATIZED ACTIVITY M. B. Kumpan
PROCEDURAL-SYNERGETIC APPROACH IN RESEARCH OF PSYCHIC PROCESSES MENTAL STRUCTURES VERBALIZATION I. A. Kuprieva
GRAMMATICAL STRUCTURE OF COMPLIMENT UTTERANCES BY MATERIAL OF ENGLISH AND RUSSIAN FICTION OF THE XX <sup>TH</sup>–XXI <sup>ST</sup> CENTURIES N. A. Kurakina
EDITORIAL AS PEDAGOGICAL POLITICAL JOURNALISM GENRE (BY MATERIALS OF JOURNAL “LITERATURE AT SCHOOL” OF THE SECOND HALF OF THE 30S OF THE XX <sup>TH</sup> CENTURY) Y. V. Lazarev
ACTUALIZATION OF STUDENTS’ CREATIVE POTENTIAL IN FOREIGN LANGUAGE CLASSES R. A. Latypov G. N. Komissarova E. O. Stetsenko
CONDITIONS FOR SUCCESS IN USING INFORMATION AND COMMUNICATION TECHNOLOGIES BY TEACHER OF LITERATURE L. A. Nazarenko
ON CONFORMITY OF FOREIGN LANGUAGE SCIENTIFIC PUBLICATIONS OF FUTURE BACHELORS STUDYING ENGINEERING WITH INTERNATIONAL STANDARDS Y. V. Rozanova
TEXTBOOK “MY FIRST STEP IN LINGUISTICS” AS MEANS OF FOREIGN LANGUAGE SPEAKER’S INITIAL PROFESSIONAL COMPETENCE FORMATION (PRE-UNIVERSITY STAGE OF TRAINING) O. I. Rudenko-Morgun A. G. Zhindaeva
EVOLUTION OF MYTHOLOGEME WATER IN TRANS-URAL OLD BELIEVERS’ LEGENDS ABOUT TARASII’S SPRING E. V. Rychkova
ON WORD-FORMATIVE ACTIVITY OF ADJECTIVAL SUFFIXES IN RUSSIAN DIALECTS OF TRANS-AMUR TERRITORY V. T. Sadchenko
“RUSSIAN ENCYCLOPEDIA OF LIFE”... AND NOT ONLY: LINGUO-CULTURAL CONCEPT “LOVE” IN A. S. PUSHKIN’S NOVEL “EUGENE ONEGIN” L. M. Salimova
WAYS OF FORMING VERBAL CONSTRUCTIONS WITH PARTICLE «СЕБЕ» (“ONESELF”) IN RUSSIAN LANGUAGE S. V. Sukhov
PERIPHERY MORPHOLOGIC MEANS OF PERSONALITY FUNCTIONAL-SEMANTIC FIELD (BY MATERIAL OF YAKUT LANGUAGE) V. I. Kharabaeva
CONCEPT “HERO” IN ORTHODOX AND LUTHERAN CONSCIOUSNESS (BY MATERIAL OF TEXTS OF JOHN OF KRONSTADT AND J. H. WICHERN) A. A. Tsvetkova
MEMOIR AUTOBIOGRAPHY AND AUTOBIOGRAPHICAL MEMOIRS: SIMILITUDE AND DISTINCTION OF NOTIONS T. Y. Cherkashina
WORD FORMATION PATTERNS WITHIN FRAMEWORK OF COLLOQUIAL WORD-FORMATIVE FIELDS (BY EXAMPLE OF GERMAN EVERYDAY COLLOQUIAL SPEECH) N. S. Shavkun
GROUP LINGUISTIC PERSONALITY OF HIGHER SCHOOL STUDENT: TYPICAL CHARACTERISTICS O. G. Shchitova S. L. Savilova
STRUCTURAL-SEMANTIC PECULIARITIES OF GERMAN COLLOQUIAL VERBS FORMED BY CONVERSION FROM NOMINAL STEMS L. A. Yushkova
DISAGREEMENT AS MOTIVE FORCE OF MODERN MASS COMMUNICATION (BY MATERIAL OF FRENCH MEDIA-BLOGS) N. V. Yavetskaya
COGNITIVE-METAPHORICAL PALETTE OF TEXT (BY MATERIAL OF BLACK EARTH REGION WRITERS’ FICTION) I. A. Yaroshchuk