Contents November 29, 2013 Open access 2014. Issue 1-1 All issues Top Varia ORIGINALITY OF MODERN URBAN FOLKLORE (BY MATERIAL OF RIDDLE GENRE) M. O. Abdrashitova SYMBOL AND ARTISTIC IMAGE I. A. Avdeenko WEB-QUEST AS WAY OF CRITICAL THINKING DEVELOPMENT IN TEACHING PROCESS OF PROFESSIONAL FOREIGN LANGUAGE OF TECHNICAL UNIVERSITIES STUDENTS L. G. Averkieva Y. A. Chaika VARIETY DYNAMICS OF POLITICAL DISCOURSE IN THE USA (BY MATERIALS OF AMERICAN POLITICIANS’ SPEECHES) D. R. Akopova STRATEGY OF CONVINCING SPEECH IN EPISTOLARY TEXTS (BY MATERIALS OF LETTERS OF PROTECTION) O. N. Andreeva “SOUL” FRAME IN ASPECT OF LACUNARITY L. A. Araeva E. E. Maksakova ABOUT STUDYING VALUATION POTENTIAL OF DERIVATIVES L. V. Babina ROLE PLAYS AS METHOD OF DEVELOPING SPEAKING SKILLS IN TEACHING ENGLISH T. G. Bekisheva G. A. Gasparyan REDUCTION OF INFORMING SPEECH ACTS A. I. Bochkarev ABOUT PROBLEM OF MECHANISM STUDY OF COMPONENTS COMPATIBILITY IN PREDICATIVE ASSOCIATIVE COMBINATION S. G. Bukarenko EXPRESSIVE SENTENCES OF QUASI-SUBORDINATE STRUCTURE AS AUTONOMOUS UNITS OF SYNTACTICAL SYSTEM OF TATAR AND FRENCH LANGUAGES A. K. Gizatullina APPLICABILITY OF OPPOSITIONS THEORY FOR INTERPRETATION OF LANGUAGE UNITS SEMANTICS A. Y. Gordienko PROBLEM OF RUSSIAN POLYSEMY STUDY IN LANGUAGE TEACHING PRACTICE TO NON-RUSSIAN SCHOOLCHILDREN A. V. Gorelkina METAPHORICAL OPPOSITION CLEAN – DIRTYAS MEANS OF LANGUAGE INTERPRETATION OF REALITY T. V. Grigor'eva ON QUESTION OF MOTIF-IMAGE REPRESENTATIONS OF “METAPHYSICAL COLD” AND OVERCOMING IT IN I. A. BRODSKY’S POETRY A. A. Egorov GRAPHIC-PHONETIC FEATURES OF AKHMAD YASAVI’S POETIC WORKS OF THE XII <sup>TH</sup> CENTURY L. K. Ishkinina ANCIENT TURKIC STRATUM OF OBSOLETE VOCABULARY (BY MATERIAL OF TATAR WRITERS’ HISTORICAL PROSE) R. B. Kamaeva TRANSFORMATIONS OF BORROWED PHILOSOPHICAL CATEGORIES SEMANTIC STRUCTURE IN TEXTS OF M. HEIDEGGER D. G. Karagezidu SOME FEATURES OF TEACHING NONLINGUISTIC SPECIALTIES STUDENTS TO WRITE IN FOREIGN LANGUAGE Y. V. Kolbysheva DOMINANTS OF STEREOTYPICAL IMAGE “SOMEONE” IN RUSSIAN LANGUAGE CONSCIOUSNESS (BY MATERIAL OF DIRECTED ASSOCIATIVE EXPERIMENT) I. V. Kuzharova ENGLISH PROVERB CODE MODELS TYPES AND THEIR FORMALIZED DESCRIPTION META-LANGUAGE A. L. Kyuregyan LEXICAL-GRAMMATICAL CHARACTERISTICS OF INVERSION IN NOVEL “HELLO, SADNESS!” BY F. SAGAN AS AUTHORIAL IRONY EXPRESSION WAY M. V. Lisnik CRYING AND ITS DESCRIPTION WITHIN ABNORMAL COMMUNICATION LIMITS E. M. Martynova PORTRAYAL OF LINGUISTIC PERSONALITY OF ECONOMIST (BY MATERIAL OF INTERNET-FORUMS) M. I. Makhrakova F. M. DOSTOEVSKIY AND H. BÖLL: PROBLEM OF LITERARY INFLUENCES (BY MATERIAL OF NOVELS “IDIOT” AND “GROUP PORTRAIT WITH LADY”) L. A. Mel'nikova FEATURES OF OBJECT POSITION REPRESENTATION OF SYNTACTIC MARKS OF CONCEPT «CONTACT» FORMED BY REFLEXIVE VERBS A. V. Mikhailov ETHNOCULTURAL FEATURES OF VERBAL AND NONVERBAL MEANS OF APPEAL TO PATRIOTISM IN ENGLISH-LANGUAGE ADVERTISING DISCOURSE OF EAST AFRICA COUNTRIES E. Y. Moiseenko CONCEPT DYNAMICS RESEARCH BY MATERIAL OF ITS NAME ASSOCIATIVE FIELD D. A. Morel' Morel' FEATURES OF MORPHOLOGICAL ADAPTATION OF MANAGEMENT FOREIGN TERMS IN RUSSIAN LANGUAGE (BY EXAMPLE OF GERMAN AND ENGLISH LANGUAGES) N. V. Moryakhina A. G. Fedorova OCCASIONALISMS IN LITERARY TEXT: METHODS OF FORMATION AND FEATURES OF TRANSLATION (BY THE MATERIAL OF WORKS BY STEPHEN KING) D. F. Mymrina A. S. Vaseeva FUNCTIONAL-PRAGMATIC CHARACTERISTICS OF NEWS TEXTS HEADINGS ON THE INTERNET (BY EXAMPLE OF NEWS AGENCIES REPORTS) D. V. Nekrasov SOME PRAGMA-LINGUISTIC FEATURES OF BILINGUALS’ SPEECH BEHAVIOR (BY MATERIALS OF LITERARY-CRITICAL ESSAYS IN ENGLISH AND RUSSIAN LANGUAGES) N. V. Nechaeva CONCEPTUALIZATION OF MERCY IN M. GORKY’S IDIOSTYLE M. Y. Nikitina ON QUESTION OF LANGUAGE GUESS DEVELOPMENT OF SPORTS SPECIALIZATION STUDENTS Z. I. Pavitskaya V. I. Volchkova MORPHOLOGICAL FEATURES OF PREFIXES S. T. Panakhova LANGUAGE REPRESENTATION OF PUBLIC ADDRESSES PREPARATION PROCESS IN METROPOLITAN VENIAMIN FEDCHENKOV’S DIARIES OF 1926-1948 A. A. Panova AUTHOR’S MODEL OF ALTERNATIVE PICTURE OF THE WORLD AND ITS LANGUAGE IMPLEMENTATION IN WORKS OF KHOL''M VAN ZAICHIK Y. P. Polukhina ARTISTIC IMAGE IN COMPARISON WITH CLOSELY-RELATED NOTIONS OF PHILOLOGY E. A. Postnikova TYPOLOGY OF YOUTH NETWORK NAMES FUNCTIONING IN MODERN RUSSIAN LANGUAGE SEGMENT OF INTERNET Y. V. Pshegorskaya INTERPRETATIONS OF ENGLISH SYNTAX IN DIACHRONIC RESPECT I. Y. Pyatkova EDUTAINMENT AS MEANS OF LANGUAGE BARRIER BREAK (BY EXAMPLE OF CULINARY MASTER-CLASS) Y. V. Radaeva ON ISSUE OF STUDYING RUSSIAN LINGUISTIC PICTURE OF THE WORLD (BY YU. M. LOTMAN’S “TALKS ON RUSSIAN CULTURE”) L. M. Salimova IMPROVEMENT OF PROFESSIONAL COLLEGE STUDENTS’ SPEECH SYNTACTIC STRUCTURE AS CONDITION OF THEIR SUCCESSFUL PROFESSIONAL ACTIVIT A. O. Sidikova COGNITIVE MECHANISMS OF QUANTITY LEXICAL CONCEPTUALIZATION IN MODERN ENGLISH LANGUAGE S. N. Stepanenko SEMANTIC FIELD “LEHRE UND BILDUNG” IN ASPECT OF DIACHRONY O. V. Syromyasov FOREIGN INCLUSIONS IN INDIAN PEDAGOGICAL DISCOURSE N. V. Teneneva STYLISTIC SYNTAX OF GERMAN ROBINSONADE (BY MATERIAL OF “NEW ROBINSON” BY J. H. CAMPE) A. I. Toktonalieva STAGES OF POSITIVIZATION OF PLOT DEVELOPMENT CONCEPT FAMILY IN D. BROWN’S NOVEL «THE DA VINCI CODE» E. I. Trubaeva ON QUESTION OF CANADIANISMS O. V. Ustinova SOME FEATURES OF BIBLICAL EXPRESSIONS FUNCTIONING IN MODERN POETIC TEXTS K. S. Fomina POLITICAL VOCABULARY IN TATAR AND MARI LANGUAGES: SYNCHRONIC ANALYSIS F. Y. Khabibullina I. G. Ivanova PROJECT METHODS OF TEACHING FOREIGN LANGUAGE IN SENIOR SCHOOL A. N. Khasanova CONVENTIONALITY AND DE-REGULATION OF MODERN ENGLISH BUSINESS DISCOURSE D. S. Khramchenko ABBREVIATIONS OF MODERN TRADE BRANDS OF COMPUTER TECHNOLOGIES Y. A. Khusnullina CONTAMINATION AS MAIN METHOD OF WORD CREATION N. D. Tsyganova ARTISTIC IMAGE OF HORSE IN LITERATURE OF SAYAN-ALTAY PEOPLE L. V. Cheltygmasheva SIMPLE SENTENCE MODELS ACCORDING TO STRUCTURAL SCHEME {N <sub>1</sub> N <sub>10 </sub>V <sub>ДВ</sub>} (BY MATERIAL OF KHAKASS LANGUAGE) A. N. Chugunekova CHENGYU PHRASEOLOGICAL UNITS AS “LOVE” CONCEPT VERBALIZATORS IN CHINESE LANGUAGE M. A. Shamshur MOTIVATION OF FUTURE ENGINEER’S EDUCATION ACTIVITY WHEN STUDYING PROFESSIONAL FOREIGN LANGUAGE G. V. Shvalova STRUCTURAL-SEMANTIC ANALYSIS OF ENGLISH SEMANTICALLY INDIVISIBLE METAPHORIC PHRASEOLOGICAL UNITS G. O. Shchukina
WEB-QUEST AS WAY OF CRITICAL THINKING DEVELOPMENT IN TEACHING PROCESS OF PROFESSIONAL FOREIGN LANGUAGE OF TECHNICAL UNIVERSITIES STUDENTS L. G. Averkieva Y. A. Chaika
VARIETY DYNAMICS OF POLITICAL DISCOURSE IN THE USA (BY MATERIALS OF AMERICAN POLITICIANS’ SPEECHES) D. R. Akopova
STRATEGY OF CONVINCING SPEECH IN EPISTOLARY TEXTS (BY MATERIALS OF LETTERS OF PROTECTION) O. N. Andreeva
ROLE PLAYS AS METHOD OF DEVELOPING SPEAKING SKILLS IN TEACHING ENGLISH T. G. Bekisheva G. A. Gasparyan
ABOUT PROBLEM OF MECHANISM STUDY OF COMPONENTS COMPATIBILITY IN PREDICATIVE ASSOCIATIVE COMBINATION S. G. Bukarenko
EXPRESSIVE SENTENCES OF QUASI-SUBORDINATE STRUCTURE AS AUTONOMOUS UNITS OF SYNTACTICAL SYSTEM OF TATAR AND FRENCH LANGUAGES A. K. Gizatullina
PROBLEM OF RUSSIAN POLYSEMY STUDY IN LANGUAGE TEACHING PRACTICE TO NON-RUSSIAN SCHOOLCHILDREN A. V. Gorelkina
ON QUESTION OF MOTIF-IMAGE REPRESENTATIONS OF “METAPHYSICAL COLD” AND OVERCOMING IT IN I. A. BRODSKY’S POETRY A. A. Egorov
GRAPHIC-PHONETIC FEATURES OF AKHMAD YASAVI’S POETIC WORKS OF THE XII <sup>TH</sup> CENTURY L. K. Ishkinina
ANCIENT TURKIC STRATUM OF OBSOLETE VOCABULARY (BY MATERIAL OF TATAR WRITERS’ HISTORICAL PROSE) R. B. Kamaeva
TRANSFORMATIONS OF BORROWED PHILOSOPHICAL CATEGORIES SEMANTIC STRUCTURE IN TEXTS OF M. HEIDEGGER D. G. Karagezidu
SOME FEATURES OF TEACHING NONLINGUISTIC SPECIALTIES STUDENTS TO WRITE IN FOREIGN LANGUAGE Y. V. Kolbysheva
DOMINANTS OF STEREOTYPICAL IMAGE “SOMEONE” IN RUSSIAN LANGUAGE CONSCIOUSNESS (BY MATERIAL OF DIRECTED ASSOCIATIVE EXPERIMENT) I. V. Kuzharova
LEXICAL-GRAMMATICAL CHARACTERISTICS OF INVERSION IN NOVEL “HELLO, SADNESS!” BY F. SAGAN AS AUTHORIAL IRONY EXPRESSION WAY M. V. Lisnik
F. M. DOSTOEVSKIY AND H. BÖLL: PROBLEM OF LITERARY INFLUENCES (BY MATERIAL OF NOVELS “IDIOT” AND “GROUP PORTRAIT WITH LADY”) L. A. Mel'nikova
FEATURES OF OBJECT POSITION REPRESENTATION OF SYNTACTIC MARKS OF CONCEPT «CONTACT» FORMED BY REFLEXIVE VERBS A. V. Mikhailov
ETHNOCULTURAL FEATURES OF VERBAL AND NONVERBAL MEANS OF APPEAL TO PATRIOTISM IN ENGLISH-LANGUAGE ADVERTISING DISCOURSE OF EAST AFRICA COUNTRIES E. Y. Moiseenko
FEATURES OF MORPHOLOGICAL ADAPTATION OF MANAGEMENT FOREIGN TERMS IN RUSSIAN LANGUAGE (BY EXAMPLE OF GERMAN AND ENGLISH LANGUAGES) N. V. Moryakhina A. G. Fedorova
OCCASIONALISMS IN LITERARY TEXT: METHODS OF FORMATION AND FEATURES OF TRANSLATION (BY THE MATERIAL OF WORKS BY STEPHEN KING) D. F. Mymrina A. S. Vaseeva
FUNCTIONAL-PRAGMATIC CHARACTERISTICS OF NEWS TEXTS HEADINGS ON THE INTERNET (BY EXAMPLE OF NEWS AGENCIES REPORTS) D. V. Nekrasov
SOME PRAGMA-LINGUISTIC FEATURES OF BILINGUALS’ SPEECH BEHAVIOR (BY MATERIALS OF LITERARY-CRITICAL ESSAYS IN ENGLISH AND RUSSIAN LANGUAGES) N. V. Nechaeva
ON QUESTION OF LANGUAGE GUESS DEVELOPMENT OF SPORTS SPECIALIZATION STUDENTS Z. I. Pavitskaya V. I. Volchkova
LANGUAGE REPRESENTATION OF PUBLIC ADDRESSES PREPARATION PROCESS IN METROPOLITAN VENIAMIN FEDCHENKOV’S DIARIES OF 1926-1948 A. A. Panova
AUTHOR’S MODEL OF ALTERNATIVE PICTURE OF THE WORLD AND ITS LANGUAGE IMPLEMENTATION IN WORKS OF KHOL''M VAN ZAICHIK Y. P. Polukhina
TYPOLOGY OF YOUTH NETWORK NAMES FUNCTIONING IN MODERN RUSSIAN LANGUAGE SEGMENT OF INTERNET Y. V. Pshegorskaya
ON ISSUE OF STUDYING RUSSIAN LINGUISTIC PICTURE OF THE WORLD (BY YU. M. LOTMAN’S “TALKS ON RUSSIAN CULTURE”) L. M. Salimova
IMPROVEMENT OF PROFESSIONAL COLLEGE STUDENTS’ SPEECH SYNTACTIC STRUCTURE AS CONDITION OF THEIR SUCCESSFUL PROFESSIONAL ACTIVIT A. O. Sidikova
COGNITIVE MECHANISMS OF QUANTITY LEXICAL CONCEPTUALIZATION IN MODERN ENGLISH LANGUAGE S. N. Stepanenko
STYLISTIC SYNTAX OF GERMAN ROBINSONADE (BY MATERIAL OF “NEW ROBINSON” BY J. H. CAMPE) A. I. Toktonalieva
STAGES OF POSITIVIZATION OF PLOT DEVELOPMENT CONCEPT FAMILY IN D. BROWN’S NOVEL «THE DA VINCI CODE» E. I. Trubaeva
POLITICAL VOCABULARY IN TATAR AND MARI LANGUAGES: SYNCHRONIC ANALYSIS F. Y. Khabibullina I. G. Ivanova
SIMPLE SENTENCE MODELS ACCORDING TO STRUCTURAL SCHEME {N <sub>1</sub> N <sub>10 </sub>V <sub>ДВ</sub>} (BY MATERIAL OF KHAKASS LANGUAGE) A. N. Chugunekova
MOTIVATION OF FUTURE ENGINEER’S EDUCATION ACTIVITY WHEN STUDYING PROFESSIONAL FOREIGN LANGUAGE G. V. Shvalova
STRUCTURAL-SEMANTIC ANALYSIS OF ENGLISH SEMANTICALLY INDIVISIBLE METAPHORIC PHRASEOLOGICAL UNITS G. O. Shchukina